Evaluations: ES, Business Plan & Funding Strategy
Learn how your potential investors (VC's, angels, bankers or many others) will react to your Executive Summary (ES) or Business Plan (BP) before you send it out. Obviously, once you release these, you'll live or die according to how well they represent your business or venture ... even worst, if you've made mistakes or done something silly or wrong, it will be too late to fix the damage.
Our experience is that the average ES or BP is full of such mistakes.
AW reviews these critical documents from the viewpoint of a "sophisticated investor" that's interested - but critical and cautious. You are given a complete critique (everything from English language errors to suggested improvements that will make your ES/BP more focused and professional.) … and, changes that may greatly increase acceptance by investors or loan officers.
We also work with you to create an attractive image that matches the investors' interest and clearly tells "your story" while positioning your venture as unique in their minds.
(Note: These reviews are available without purchase of the entire "Entrepreneurs' Edge" service.)
Financing Strategy: As a bonus, we also include a review of your fund-raising strategy along with the ES/BP. (We can often suggest alternative methods of finance that haven't occurred to you that will make the money-raising process easier and benefit both you and the sources of capital.)
Entrepreneurs are shattered when they receive "canned" rejections from potential investors - or worst, no answer at all. In the real world, the truth is that most ventures that seek funding are not the contacting the money sources that match the dollar amounts they seek ... the kind of opportunities that interest particular "players" in the money game.
AW can help separate you from the uninformed masses that cause investors to throw their BP's and Executive Summaries in "the circular file".